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Episode 003

The Future of Development is Design-Driven

Jordan Taylor, Deco Homes

Video takeaways

  • Real estate development is about creating meaningful experiences for buyers.
  • Internships are crucial for discovering the right career path.
  • A broad skill set enhances decision-making in real estate.
  • Deco Homes prioritizes design and innovation over traditional methods.
  • Authenticity in marketing builds trust with customers.
  • Every project should have a unique story to connect with buyers.
  • Sustainability is becoming essential in real estate development.
  • Secondary markets present both opportunities and challenges for developers.
  • Purpose-built rentals are gaining importance in today's market.
  • Creative solutions can enhance customer experiences without significant costs.

Timestamps

00:00 - Introduction to Precon Recon Podcast
06:25 - The Importance of a Broad Skill Set
17:19 - Branding and Marketing Strategies at Deco
26:11 - Internal vs External Teams in Development
31:13 - Innovative Urban Development Projects
39:21 - Exploring Secondary Markets in Real Estate
46:20 - Future Trends in Real Estate Development